Rising Kings Shine Bright in Three Keys Management Times Square Showcase
- Theory Nine
- Sep 3
- 2 min read
Updated: Sep 11

This past weekend, Rising Kings proudly took part in the Three Keys Management Basketball Event held in the heart of Times Square, one of the most iconic stages in the world. The showcase segment brought together the culture of basketball, entertainment, and community in a way only New York City could deliver.
A Day Full of Energy

The event featured clinics, contests, giveaways, and showcase games, offering opportunities for youth and fans of all ages to sharpen their skills, compete, and celebrate the game of basketball. The electric atmosphere was amplified by appearances from NBA stars, actors, and social media influencers, making Times Square the ultimate court of inspiration.
Rising Kings on the Big Stage
For our players, stepping onto the showcase floor in Times Square wasn’t just about the competition, it was about representing our program, our community, and the hard work we’ve put in throughout the season. The bright lights and global spotlight pushed our athletes to rise to the occasion, showing their skills, teamwork, and dedication in front of an energized crowd.

More Than Just Basketball
This event was a celebration of culture, community, and connection. From signing autographs to taking photos with fans, the Rising Kings athletes embraced the moment and demonstrated what it means to lead both on and off the court. The excitement of contests and giveaways kept the crowd buzzing, while the clinics provided real learning moments for young hoopers looking to take their game to the next level.
Building Legacy
Participating in a showcase in the middle of Times Square is more than a highlight, it’s a historic milestone. Rising Kings continues to create opportunities for young athletes to experience basketball beyond the court, teaching them the value of discipline, exposure, and representation.

As the lights of Times Square glowed on, Rising Kings stood tall, proving once again that our program is about more than wins and losses, it’s about shaping leaders, inspiring communities, and making memories that last a lifetime.